We’re more than thrilled to announce this: Premium Ads is now officially a GCPP Apps Specialist. This specialist track not only opens up a new
Let’s acknowledge the undeniable significance of video advertising in the expansion strategies of modern businesses. Recent research predicts a substantial surge in video advertising expenses,
During a period of holiday seasons where fierce competition happens everywhere, leveraging high-quality creatives on mobile apps can serve as the distinguishing factor for your
Monetizing your mobile ad means relying on a mediation platform to exploit multiple ad networks simultaneously. While there are a variety of mediation platforms available,
Google Multiple Customer Management (MCM) is a special tool by Google to help publishers gain access to Google AdX demand with the support of a
Let’s agree: Displaying ads is one of the easiest ways to monetize your content, either on websites or mobile. As a publisher, you need to
The mobile game industry is getting more fierce every day, challenging game developers to cost-effectively grow and efficiently monetize their games. With that goal, Unity
As a publisher, it’s a high chance that you have already come across or been using Google Ad Manager (GAM) or Google Ad Manager 360
Beginning January 16, 2024, publishers and developers using Google publisher products will be required to use a Google certified Consent Management Platform (CMP) that integrates
